Modern consumers make an increasing number of their purchase decisions while browsing online. Whether they’re looking for a trustworthy plumber or a new pair of shoes, consumers will head to their laptops or mobile devices to look for the right business to fulfill their needs. One factor that weighs heavily...
3 Statistics to Know About Online Reviews
As much as you may find yourself frustrated by online reviews—especially the negative ones—it’s tough to overstate the importance of these reviews for your bottom line. Increasingly, consumers are turning to online reviews to determine if they should shop with a particular business. Is your online reputation strong enough to...
How Can You Get More Google Reviews for Your Business?
You know that online reviews are important, and you take every step to ensure great service with every customer interaction. But still, you only have a small handful of reviews of your business on Google. So, what’s the problem? Even with the best customer service, positive Google reviews aren’t a...
The Dangers of Ignoring Reputation Management
In the year 2021, your online reputation means everything to your business. There is no point in creating an amazing product or service if you’re not making a good impression with your current and potential customers online. That’s where reputation management comes in. Reputation management is all about keeping track...
Exploring the Rules of Effective Reputation Management
It’s no secret that reviews posted about your business online can have a strong impact on your bottom line. Without many reviews at all or even a lack of recent reviews, potential customers may be uncertain about your business and choose a competitor with more current positive feedback. Alternatively, negative...