An informative, clear, and easy to use website is the foundation for every company’s successful online marketing strategy. Without a functional website, your company will look inexperienced and untrustworthy, and you run the risk that potential customers will turn to your competitors instead. In addition to being easy to find,...
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Updating Your Google Business Profile for the Holidays
Your Google Business Profile is a very powerful tool that provides important information to every customer who searches for your business by name or looks for relevant products or services online in your target geographic area. By updating your Google Business Profile in Grand Rapids, MI for the holidays, you...
How Do Boomerang Ads Work on Facebook?
Different ads for your business should speak to different audiences. For example, you may run ads that specifically target individuals who have interacted with your business’s website or Facebook page already but have not yet made a purchase. Boomerang ads allow you to do just that. Understanding Boomerang Ads Boomerang...
5 Features Customers Expect to See on Your Business Website
Your business website is the first thing that most potential customers see when researching your company or local services. If your website is poorly constructed, loads too slowly, doesn’t work on mobile, or has outdated information, customers will leave in favor of visiting a competitor’s site. Here are five key...
How We’re Evolving Our Review Management Service
It’s no secret to business owners that online reviews mean a lot for your business. Before customers ever set foot in your business or call you up to book services, they’ll do their research and read up on other customers’ experiences with your company. In fact, more than ¾ of...