Get Found Locally

and Grow Your Home Improvement Business with Local Search and Review Marketing

Our Expertise

Led by a former home improvement business owner and marketing expert, our team knows the proven strategies it takes to grow your local presence, boost your reputation, and bring in more leads.

Local Search Optimization: Get found by customers searching for your services in your area.
Review Marketing: Build trust with more 5-star reviews.
Long-Term Growth: Dominate your local market with sustainable strategies.

How We Work

To deliver the highest level of service and results, Leverage Marketing partners with a select group of clients. This approach allows us to dedicate the time and resources needed to grow your business effectively.

Dedicated Attention: We work with a limited number of clients to ensure focus and quality.
Industry Expertise: Every project is personally led by Steve Rodgers, a former licensed builder and home improvement company owner.
Skilled Team: Backed by experienced professionals for seamless execution.

Focused on the Google 3-Pack

Leverage Marketing helps contractors and service businesses expand their presence in the Google 3-pack, increasing visibility beyond your immediate location.

Broader Reach: Attract customers from neighboring communities.
Optimized Profiles: Ensure your Google Business Profile stands out.
Consistent Content: Build local market dominance over time.

An Investment in Your Future

With a focus on building assets, we make your marketing an investment in your business’s future—not just a short-term expense

Build a Stronger Online Presence, Attract More Leads, and Grow Your Business with Targeted Strategies Designed for Contractors and Home service Pros.

Leverage Marketing delivers results-driven digital marketing tailored to the unique needs of the home improvement industry.

With a proven track record that includes home improvement businesses purchased by local investors, private equity firms, and second-generation owners, our strategies are designed to help your business achieve long-term growth and success.

Local Search Domination

Review Management

Blog Writing

Email Marketing

Rank Higher

Get Found Locally

Optimize your Google Business Profile to boost rankings, build trust, and attract customers. Use proven strategies to dominate your local market.

Build Trust

Manage My Reputation

Turn customer reviews into a trust-building powerhouse. Strengthen credibility, attract more leads, and stand out from the competition.

Engage Your Prospects

Build Credibility Online

Engage prospects with monthly long posts that build trust and weekly short blogs that boost your visibility. We handle everything, so you can focus on growing your business.

Stay Top of Mind

Drive Repeat Business

Keep customers engaged with a monthly email newsletter that nurtures leads, cross-promotes services, and drives website traffic for an SEO boost.

Why Local SEO Still Matters in an AI-Driven World

With the rise of AI tools like ChatGPT and Bard, some business owners wonder if traditional search is becoming obsolete. Here’s the truth: AI is enhancing how people search for information, but it relies on the same foundational elements—like Google search results and local business listings—to provide accurate, relevant answers.

Local SEO ensures your business:

Appears in AI-driven results: AI tools pull data from trusted sources like Google Business Profiles, websites, and reviews. Without optimized local SEO, your business may not be visible in these responses.
Captures intent-driven traffic: When someone searches for a local service, they’re actively looking to buy. Local SEO ensures your business is front and center at the moment they’re ready to act.
Stays ahead of the curve: As AI evolves, businesses with a strong local presence are better positioned to adapt and thrive.

Investing in Local SEO is about building long-term visibility—both for search engines and the AI-driven tools shaping the future. Don’t just keep up with the changes; own your local market.

95% of People Search For Local Business Online

It's No Longer Just Your Website, It's Your Digital Footprint

Build Your Marketing on a Strong Foundation

Most marketing skips the foundational work, leaving businesses “renting” their leads instead of owning them. At Leverage Marketing, we focus on the core elements of Local SEO and reputation management—because without reviews or optimized profiles, even the best ad campaigns are wasted.

We help you build the marketing assets that create long-term value:

A fully optimized Google Business Profile
Consistent 5-star reviews
Content that ranks and attracts local customers

Stop renting your leads. Start building your future.

Ready to own your marketing? Learn More About Our Approach.

Our Reviews

Started with 1 review

"Most reviewed graphics designer in Grand Rapids area"

Started with 18 reviews

"Marketing solutions that actually work"

Download This Free Guide And You'll Get Access To...

8 Simple Steps To Get Free Exposure From Google WITHOUT Paying For It

Step-By-Step Video Trainings

Break Down The Most Important F-R-E-E Real Estate That Google Gives Businesses And How To Optimize It For Your Company.
Bonus! A Downloadable Guide

To Walk You Through The Most Important Aspects Of This Platform.

Dominate Your Local Market
with Effective Online Strategies

Local Search Domination

Blog Writing

Review Management

Email Marketing

Ask Us Anything

Fill out the form below and ask us anything about your marketing