Addressing Common Misconceptions About Review Management

Addressing Common Misconceptions About Review Management Although word of mouth recommendations can still be powerful in the digital age, more often consumers are flocking to the web to research their options for making everyday purchases at local businesses. Therefore, online reviews can be a powerful tool for your business. However,...

3 Statistics to Know About Online Reviews

As much as you may find yourself frustrated by online reviews—especially the negative ones—it’s tough to overstate the importance of these reviews for your bottom line. Increasingly, consumers are turning to online reviews to determine if they should shop with a particular business. Is your online reputation strong enough to...