There are a few reasons your business website might start running slowly, drawing in less traffic, or displaying a higher bounce rate. Usually, it means that you have a problem with your user interface and need to optimize your website or consider a website redesign. Here’s a look at a...
Signs Your Business Needs a New Website
Your website is the core of your online presence. If it doesn’t offer potential customers the information they need, visually represent your business with a professional look, and offer a layout that’s easy to navigate, it may be time to develop a new site to serve as the digital face...
New Trends in Web Design
If you’re planning to redesign your website, it’s helpful to consider new web design trends that are guided by the evolving preferences of modern consumers. While you won’t want your website to eventually feel dated by overusing current trends, it is helpful to understand what customers are responding to as...
Optimizing for User Experience: The Importance of UX in Website Design
When business owners think about website design, they’re often focused on appearances. While you will want your website to look great, that’s only part of the equation. User experience, or UX, should be a priority in your website design. But what exactly does UX mean and why is it so...
Ways that Website Design and SEO Fit Together
Website design and SEO are both parts of a comprehensive digital marketing plan. However, you may not be entirely sure where your website design fits into your SEO strategy. As a result, you could be skimping on valuable site features or necessary website renovations that are ultimately dinging your SEO....