Social media ads are an inexpensive way to create brand awareness, reach your target demographic, and grow your following. Combining organic marketing with paid social media ads can significantly increase your reach and direct more traffic to your website. Here’s a look at four reasons your business should start using...
Your New Business Marketing Checklist
When you start a new business, there are a lot of different things to keep track of. With the right new business marketing tactics, you’ll make sure more people know about your new business and the services and products you offer. Creating a new business marketing checklist will help you...
Why Organic Social Media Marketing Isn’t Enough to Get Your Business Noticed
Organic marketing can only go so far towards driving traffic to your site and generating leads. If you’ve noticed a decline in web traffic, fewer leads and conversions, and lower click through rates and sales, it might be time to consider paid social media marketing. Here’s a look at why...
How to Keep Customers Engaged After the Holidays
The holidays are the busiest time of year for many businesses, especially ones that rely heavily on holiday sales to generate leads, gain new customers, and increase profits. Once the holidays are over, however, you can maintain your forward momentum by using strategic post-holiday marketing campaigns to keep customers engaged....
Setting Marketing Goals for the New Year
Once all the online holiday traffic has died down, you may need to strategize about retaining new customers and increasing customer engagement through the new year. Setting robust, strategic marketing goals can help you engage with your new customer base and give them what they’re looking for so that they...