While customer retention is the lifeblood of any business, it’s essential to consistently bring in new customers to grow your business. If you are having trouble capturing the attention of new clients, there are a few digital marketing strategies that can help you see new leads and more conversions. Here...
Exploring the Dos and Don’ts of Reputation Management
Reputation management is a digital marketing service that focuses on increasing the volume of positive reviews your business receives, while minimizing the impact of negative reviews (or even stopping them in their tracks). If your business has a low star rating on Google or you’re struggling to get many reviews...
How to Crush Your Digital Marketing Goals
You may be ready to grow and welcome new customers, expand your service offerings, or maybe even open a second location. Of course, you’ll need a new digital marketing strategy to help your business get to that next level. Follow these tips for crushing your digital marketing goals in the...
How to Get More Customers with PPC Ads
Pay-per-click (PPC) advertising is a tried and true way to get businesses seen on Google as well as a variety of popular websites within the Google display network. However, if your PPC ads aren’t getting results, you’ll want to evaluate your current strategy with these paid ads. Alternatively, maybe you’re...
Facebook Ad Targeting: What You Need to Know
Facebook is a platform with more than a billion daily users, so it’s the perfect place to get the word out about your business with Facebook ads. However, you don’t want to target every user on Facebook—you only want to pay for exposure to those audience members who are most...