Why and How to Use Google Business Profile

Your company’s Google Business Profile (GBP) can be customized and optimized to drive traffic to your website and increase your ranking on Google’s search engine results pages. Simply claiming your GBP is not enough to reap its benefits. You need to update it regularly and take advantage of the robust...

How Do Customer Reviews Impact Local SEO Rankings?

Your company’s online presence is a key part of establishing a good reputation and maintaining your brand recognition. A comprehensive local SEO strategy is crucial in building a strong online presence. Maintaining your Google Business Profile, cultivating online reviews, and seeking ratings from real customers should all be elements of...

Tips for Using Google Business Profile

Your company’s Google Business Profile—formerly known as Google My Business—is a free business listing that pops up when consumers Google products or services in your business area. Your profile can be customized with valuable information about your business, and it can be updated to improve your search engine rankings. Here...

Why Your Business Needs More Online Reviews

Online reviews are crucial for helping customers make decisions about what to purchase. Customers are much more likely to trust a company that has online reviews when compared to one that has no reviews. Even negative reviews can be beneficial when customers are deciding what product or service to go...